From strategy to investment-grade decisions, and on-the-ground delivery in the GCC
Massoni Advisory is a partner-led boutique consulting firm bringing 20+ years of experience in strategy, financial modelling, and investor-grade feasibility documentation. We support clients across three complementary service streams: Strategy and Investments, GCC Localization and FDI, and Optimization and Transformation, with senior teams that stay through delivery, not just advise.
We support clients across three complementary service streams
Strategy and Investments
Define strategic direction and investment cases, from operating model and feasibility diagnosis through to board-ready decisions and investment-grade documentation.
GCC Localization and FDI
FDI attraction and local-content programs for governments; localization, incentive capture, and market entry for investors into the GCC.
Optimization and Transformation
Operating model redesign, PMOs and transformation programs, procurement and cost optimization, and embedded ESG and sustainability.
- Our Capabilities
Three complementary service streams, one consulting engine
Strategy and Investments
Practical localization and local content solutions
- Operating model & feasibility diagnosis
- Strategic frameworks, scenarios & business cases
- Integrated financial models (P&L, NPV, IRR)
- Board-ready decision papers & investment-grade documentation
Result
$100M EBITDA
growth blueprint delivered for a global O&G group
GCC Localization and FDI
Deliver measurable savings and efficiency across all categories.
- FDI attraction & local-content program design (governments)
- SIP feasibility studies & incentive capture (investors)
- Localization & Saudization roadmaps
- Government submission & ministry liaison
Result
SAR 13.9M
in government grants secured on a single SIP application
Optimization and Transformation
Build future-ready structures and processes that scale.
- Operating model redesign & RACI
- PMO set-up and delivery
- Procurement & cost optimization
- Embedded ESG and sustainability
Result
20-40%
faster cycle times
- Procurement Operating Model
- Procurement Operating Model
- Financial Services, Public Sector
- Financial Services, Public Sector
- Our Credentials
The Massoni team has worked with leading international and GCC-based entities across strategy, insight, reports, and board readiness
- OUR LEADERSHIP TEAM
20+ years of experience in strategy, financial modelling, and investor-grade feasibility documentation
Niccolò Florenzano
Partner & Managing Director
13+ years of procurement and local content experience
Proven record of leading complex procurement and local content optimization initiatives, delivering multi-million-dollar savings initiatives and local content improvement program both for government and private sector, across US, Europe and Middle East.
Safal Pachpute
Partner
Strategic advisor with 8+ years of experience
Mohammed Turki
Partner
Tech-driven business executive with 14+ years of experience,
including a background at Google and Saudi fintech ventures, combining product leadership, solution architecture, and
growth strategy to scale digital platforms across regional and international markets.
Richard Hopkinson
Senior Advisor
Senior leader with 20+ years of experience
in operational delivery, governance, quality assurance, and technology modernization.
Alana Zalika
Senior Consultant
Avli Agjan
Senior Consultant
Certified Lean Six Sigma Black Belt specializing
in organization transformation and operating model design, with hands-on experience in process improvement and data-
backed executive materials.
A growing 30+ team supporting 50+ clients globally around the clock
- Our Approach
We Don’t Just Advise
We Stay and Deliver
At Massoni Advisory, we believe consulting is not about reports, it’s about results. That’s why we don’t stop at recommendations. We work shoulder-to-shoulder with your teams until the job is done, implementing every initiative, tracking KPIs, and taking full accountability for outcomes
We start by diagnosing your current state with precision
- Local content baseline: Diagnose operating model gaps and strategic priorities
- Spend transparency: Define investment case scope and feasibility requirements
- Tender readiness review: Benchmark against sector peers and best-practice frameworks
- Localization option scan: Map regulatory, localization, and incentive landscape
- Incentive eligibility screen: Baseline procurement spend and cost optimization potential
We translate insights into a clear, tailored action plan
- Localization roadmap: Design target operating models and governance
- Supplier localization plan: Build strategic frameworks, scenario analyses, and business cases
- Procurement value cases: Develop integrated financial models and feasibility studies (P&L, NPV, IRR)
- Incentive application packs: Design localization and Saudization roadmaps
- Operating model design: Prepare incentive applications and government submission packages
We embed the change and stay through execution
- Footprint execution: Produce board-ready strategy presentations and decision papers
- Bid enablement: Deliver investment-grade documentation and feasibility reports
- Sourcing delivery: Implement and embed new operating models
- Incentive securing: Run PMOs, activation programs, and market launches
- Operating model rollout: Support government review, Q&A, and ministry liaison
We monitor progress, results and local content compliance
- Score tracking: Build KPI dashboards and performance reporting
- Savings governance: Track realized savings and program compliance
- Program compliance: Monitor incentive obligations and reporting requirements
- Continuous uplift: Refresh roadmaps and course-correct through execution
Impact Delivered
30+
specialists
A growing team supporting high-stakes engagements around the clock
50+
clients globally
Across government, sovereign, and private-sector institutions
SAR 800M
in incentives
unlocked
Across grants, loans, and fee relief tied to localization investments
SAR 1B+
Saudi spend
localized
Measured across workforce, procurement, and in country value add levers
$100M EBITDA
growth blueprint
Delivered in a single multi-phase strategy engagement
- Why Us
Four pillars distinguish Massoni from the rest
A partner-led GCC boutique — a growing 30+ team supporting 50+ clients globally on
high-stakes engagements
Built to Deliver, Not Just Advise
We embed with your teams to implement operating models, PMO, and execution, not hand over a strategy and walk away. Delivery is the product.
Tier-1 Expertise, Boutique Economics
MBB- and Kearney-caliber frameworks and senior talent, at a materially lower cost than the large firms. Top-tier thinking without the overhead.
Partner-Led, End-to-End
The senior team that wins the work does the work, reviewed at partner level and publishable on day one. No bait-and-switch, no junior hand-off.
AI-Native Delivery Model
AI handles the manual layer, so lean senior teams deliver faster and at lower cost. A structural advantage, not a discount.
- Engagement Model
Investing in the relationship: a free 1-week diagnostic proving impact before you commit
Free Diagnostic
DURATION
1 Week
FOCUS
Identify measurable value before any engagement begins.
EXAMPLES
- Investment case screening
- M&A opportunity review
- Procurement savings assessment
- Local content & FDI potential
Full Project
DURATION
4–8 Weeks
FOCUS
Develop actionable recommendations supported by detailed analysis.
EXAMPLES
- Investment evaluation
- Procurement optimisation roadmap
- Local content strategy
- Incentive planning
Implementation Support
DURATION
Ongoing
FOCUS
Support execution to ensure recommendations deliver measurable outcomes.
EXAMPLES
- PMO support
- Deal execution
- Integration management
- Incentive rollout
Investing in the relationship
a free 1-week diagnostic proving impact before you commit