GCC Localization and FDI

From investment case to incentives, government submission, and market entry, for investors localizing into the GCC and governments attracting them.

Turn localization into capital, incentives, and market access

We help government entities design FDI attraction and local-content programs, and investors localize into the GCC, capture government incentives, and enter new markets. From SIP-compliant feasibility studies, 15-year financial models, and Saudization roadmaps through to government submission packages and ministry liaison.

SIP-aligned feasibility delivery honed across the Middle East: market analysis, financial modelling, and structured investment narratives for sovereign and institutional audiences, global best practice, applied locally.

SAR 13.9M in SIP grants secured

around 35% of eligible CAPEX on a single application

SAR 800M in incentives unlocked

grants, loans, and fee relief tied to localization investments

All 10 MIM chapters

fully SIP-compliant feasibility studies, submission-ready

Our Four-Step Delivery Framework

1

Assess

define investment case and incentive eligibility; conduct market sizing, demand, and competitive analysis; map the regulatory, localization, and incentive landscape.​

2

Design

build the integrated financial model (P&L, CAPEX, NPV, IRR); design the localization and Saudization roadmap with phased targets; structure incentive capture and government support strategy.​

3

Execute

finalize the SIP feasibility study and government submission package; produce the board-grade FDI briefing deck; support government review, Q&A, and ministry liaison.​

4

Sustain

develop the post-approval implementation and market-entry roadmap; monitor incentive obligations and reporting; refine programs and manage the investor pipeline (for government clients).​

What They Say About Us

“They didn’t just identify savings—they negotiated and stayed until the money hit our P&L.”

CFO

Regional Utility (UAE)
“Within three months, we had visibility across 80% of our spend and captured SAR 24M in quick wins.”

Chief Procurement Officer

Saudi Conglomerate
“Massoni helped us challenge legacy supplier relationships, drive competitive tenders, and reduce annual medical consumables cost by 12%”

Head of Supply Chain,

UAE-based Hospital Group
“What stood out was the speed — we launched our first sourcing wave in less than four weeks and exceeded the savings target by 40%”

COO

Listed Manufacturing Firm (KSA)

Case Studies

60+ years of combined procurement and local content experience

Niccolò Florenzano

Partner & Managing Director

13+ years of procurement and local content experience

Proven record of leading complex procurement and local content optimization initiatives, delivering multi-million-dollar savings initiatives and local content improvement program both for government and private sector, across US, Europe and Middle East.

Safal Pachpute​

Partner

Strategic advisor with 8+ years of experience

in enterprise strategy and operating model design, supporting large-scale transformation programs across public and private sectors.​

Mohammed Turki​

Partner

Tech-driven business executive with 14+ years of experience,

including a background at Google and Saudi fintech ventures, combining product leadership, solution architecture, and
growth strategy to scale digital platforms across regional and international markets.​

Richard Hopkinson​

Senior Advisor​

Senior leader with 20+ years of experience

in operational delivery, governance, quality assurance, and technology modernization.​

Alana Zalika​

Senior Consultant​

Change management and organizational design consultant with 8+ years of experience in research synthesis, stakeholder engagement, and transformation support.​

Avli Agjan​

Senior Consultant​

Certified Lean Six Sigma Black Belt specializing

in organization transformation and operating model design, with hands-on experience in process improvement and data-
backed executive materials.​

A growing 30+ team supporting 50+ clients globally around the clock

Niccolo Florenzano

Partner

13+ years of procurement and local content experience

Proven record of leading complex procurement and local content optimization initiatives, delivering multi-million-dollar savings initiatives and local content improvement program both for government and private sector, across US, Europe and Middle East.

Majed A. Algarni

Partner

20+ years of supply chain and operations consulting​

Seasoned business-development and investment leader who has assessed $15 billion-plus in industrial opportunities and driven high-impact partnerships and transformation programs to elevate efficiency and value creation across Saudi Arabia’s industrial ecosystem. ​

Ali Alsaleh

Senior Consultant​

5+ years of strategic sourcing and advisory experience​

Delivered multibillion-dollar savings and shaped a $1 trillion investment roadmap through procurement optimization and strategic advisory projects for GCC governments, regulators, and high-growth private ventures.​

A team of 12+ Senior Consultants, ex MBB and Big-4 caliber

Anton Krashennikov

Senior AI Scientist

Building Intelligent Systems Across Energy, Cybersecurity & Automation

Experienced AI engineer and entrepreneur with a strong record in developing and scaling machine learning solutions across Europe and the GCC. Anton has led deep-tech ventures focused on automation, optimization, and intelligent system design, bridging cutting-edge research with enterprise-level implementation.